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Re: [VACList] What would Wally say?
It would appear that they did start with Airstream. Following is from the
Thor Website:
Driving for Excellence
Thor Industries, Inc., was founded on August 29, 1980, when Wade F. B.
Thompson and Peter B. Orthwein acquired Airstream, the most recognized name
in the industry. The name "Thor" combined the first two letters of each
entrepreneur's name. Despite its famous image, Airstream had not fared well
during the economic downturn of the late 1970's. By focusing on improving
quality while reducing costs, Airstream returned to profitability in its
first year under the new Thor management.
-Tom